Digital Marketing Internship

Rankrazz

Digital Marketing Intern supporting SEO, keyword research and content work for Rankrazz and its external clients, including Balz Unisex Salon and Akestatica.

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Rankrazz — Digital Marketing Internship

Context

Rankrazz is a digital marketing agency where this role was an internship, supporting SEO and content work both for the agency and for external client sites, including Balz Unisex Salon and Akestatica.

My role

Role: Digital Marketing Intern
Period: Internship
Category: Digital Marketing Internship

Audit / diagnosis

Diagnostic work here was research-led rather than a formal, independently-owned technical audit: keyword research and competitor research fed into the agency's broader SEO recommendations for client sites, with findings and final calls sitting with the senior team.

Strategy

Support the senior team's SEO and content work across multiple client accounts, building foundational audit and optimisation skills under supervision.

Implementation

Assisted with SEO optimisation and keyword research
Supported competitor research
Keyword research, meta titles/descriptions and image ALT text work for client sites including Balz Unisex Salon and Akestatica
Local SEO support for client accounts

SEO / marketing work

Assisted with digital marketing and social media activity
Supported website content optimisation for external client sites

Tools used

Keyword research
Competitor research
On-page metadata optimisation
Image ALT text auditing
Local SEO support
Social media content support

Skills demonstrated

SEO fundamentals
Keyword & competitor research
On-page optimisation
Client-facing content support
Working within a senior team

Media / gallery

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Rankrazz — internship overview

Outcome / work completed

Completed — prior role

A time-boxed internship — the SEO and content work described here was completed as part of that internship and is not an ongoing engagement.

Lessons learned

Supporting SEO across multiple external client sites at once — rather than owning one site end-to-end — was a useful early lesson in prioritisation: keyword research for one client couldn't come at the cost of meta and ALT text work owed to another.
Working under a senior team on live client sites was a different discipline to self-directed audit work — findings and recommendations had to be handed off clearly enough for someone else to action, not just documented for personal reference.

Previous projectZenbari Next projectLondon Electric Centre

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Lessons learned

Supporting SEO across multiple external client sites at once — rather than owning one site end-to-end — was a useful early lesson in prioritisation: keyword research for one client couldn't come at the cost of meta and ALT text work owed to another.
Working under a senior team on live client sites was a different discipline to self-directed audit work — findings and recommendations had to be handed off clearly enough for someone else to action, not just documented for personal reference.